{"id":1848,"date":"2020-09-08T17:02:00","date_gmt":"2020-09-08T17:02:00","guid":{"rendered":"https:\/\/www.amalgamatedbenefits.com\/amalgamated-life\/?p=1848"},"modified":"2023-07-31T17:26:40","modified_gmt":"2023-07-31T21:26:40","slug":"leveraging-life-insurance-awareness-month","status":"publish","type":"post","link":"https:\/\/www.amalgamatedbenefits.com\/amalgamated-life\/leveraging-life-insurance-awareness-month\/","title":{"rendered":"Leveraging Life Insurance Awareness Month"},"content":{"rendered":"

September is Life Insurance Awareness Month<\/em> and what better time to recognize the public\u2019s confidence in life insurers. Despite the economic declines during the pandemic which persist, confidence in life insurers has increased. <\/h2>\n
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According to a LIMRA study, more consumers today have high confidence in life insurers. A study conducted this past May revealed that 4 in 10 consumers had \u201cquite a bit or extreme confidence in life insurers.\u201d The study went on to report that one third of life insurance policyholders had contacted or heard from their carrier since March and of those individuals, 7 in 10 were satisfied with the customer service they received.<\/p>\n

Not Everyone Has Life Insurance, but Everyone Should<\/h3>\n

While those who have life insurance clearly value it and their insurers, many Americans still do not have life insurance. Specially, in LIMRA\u2019s 2020 Insurance Barometer Study, it was reported that 46% of U.S. adult consumers do not own life insurance, but that 36% of those surveyed planned to purchase life insurance over the subsequent 12 month period. This study also learned that:<\/p>\n